Discover picture detail like never before. Lose yourself in True 4K colour and clarity with the largest collection of 4K content and all your catch up TV apps including Apple TV, BT Sport and NOW TV apps, only on Samsung. The Best Smart TV with the Best Smart Apps Only the No. 1 Smart TV brand* can get you access great content from Apple TV, BT Sport and NOW TV, without the need to plug in additional boxes or streaming sticks. Only Samsung gives you access to the largest collection of 4K content including Netflix, Amazon Prime and Rakuten TV, and all the catch up apps you expect, all in one place at the touch of a button.** *Samsung TV has been the No.1 selling TV Brand for 13 consecutive years by HIS Markit **Some apps may not be available at launch. 3rd party content providers may remove apps from the Smart TV platform or stop updating them at any time.